The Challenge
The Palm is an iconic US steakhouse chain with multiple locations. Their digital presence needed to handle location-specific pages, reservation integration, and a menu system that restaurant managers could update without contacting a developer for every seasonal change.
What We Built
- 1
Multi-Location Architecture
Built individual location pages for each Palm restaurant, each with unique address, phone, hours, and staff details — structured for local SEO and Google Business Profile consistency across all locations.
- 2
OpenTable Reservation Integration
Integrated OpenTable's reservation widget on every location page, so diners can book directly from the site without being redirected to a third-party flow — reducing drop-off at the booking step.
- 3
CMS-Powered Menu System
Built a custom menu management system allowing restaurant managers to update food and drink menus, add seasonal items, and manage pricing from the WordPress dashboard — no developer needed for routine updates.
Want something similar for your business?
We build fast. Most projects kick off within a week. Free consultation, no commitment.
Tech Stack
Results
The Palm's digital presence now accurately represents all locations with up-to-date menus and live reservation availability. Restaurant managers handle their own content updates, and the OpenTable integration reduced booking friction for diners.
Related Service
Web Development
This project was built using our Web Development service. See full details, pricing, and deliverables.
More in this category
Hardens
UK's longest-running restaurant guide platform, with thousands of indexed listings and SEO-structured review pages. Custom WordPress architecture with schema markup for rich Google search results.
Zum Wildbach
Bilingual (German/English) restaurant website for a traditional Bavarian eatery, with a custom table reservation form and a seasonal menu that staff update without developer support.
Want results like these for your business?